Creating an exciting phenomenon that broke the mall with the “MANTRA Aromatic Spell” EXCLUSIVE FAN MEET event, featuring the beloved couple of the era, Keng Harit Buayoi and Numping Napatsakorn Pingmuang, teaming up with Tul Matiman Sriboonruang and FirstOne Wannakorn Ruangrat as presenters for the premium Thai perfume brand “MITH” celebrating its 10th anniversary in a grand style. The event introduced four new fragrances and an exclusive special project crafting the “Mantra” perfume inspired by the scents of characters from the popular series “Khemjira Must Survive,” allowing fans to experience close moments of fragrance at the Union Co-Event Space Zone A, Union Mall.
The event was led by Por – Jutinat Piyaveerawong, designer and founder of MITH perfume brand, who thrilled attendees with the debut of four new presenters embodying their personalities through four distinct fragrances and styles that reflect unique and charming traits. Keng Harit presented a calm, composed exterior that hides gentleness, care, and abundant love, fitting the mysterious and intriguing scent “Mystery for Him.” Numping Napatsakorn exudes a simple, relaxed vibe with a smile that brightens the darkest world, reminiscent of the fresh and sparkling “Silver Sparkle.” Tul Matiman, a charming young man who attracts those around him to uncover hidden meanings, matched with the “Twilight” scent embodying evening allure. Finally, FirstOne Wannakorn is playful, sincere, and innocent, pairing perfectly with the “Horizon” fragrance, which opens with refreshing mandarin orange and notes of clear blue sea air, evoking relaxation.
Additionally, MITH launched a special project in collaboration with the lead cast of the popular series “Khemjira Must Survive,” reflecting the power of scent to deeply express the characters’ essence through the “Mantra” perfume created by perfumer Elodie Durande. The fragrance captivates with top notes of Pink Pepper, sparking mysterious charm with a spicy and lightly sweet aroma, followed by Violet and Orris notes that impart a powdery softness revealing tenderness and intrigue, finishing with Musk and Amber that add warmth, smoothness, and lingering enchantment like a lasting spell.
The event concluded with the “MANTRA Aromatic Spell” EXCLUSIVE FAN MEET, featuring fun activities with lucky fans and an exclusive mini-concert by the four young men—Keng, Numping, Tul, and FirstOne—who delivered special surprises to their devoted fans continuously. The roaring cheers filled the venue, creating an intensely engaging atmosphere throughout the event.
