"Sena Hoi" He opened the noodle shop because it was something he had wanted to do for a long time and felt he wanted to dedicate his life to it. He saw food as the perfect fit and plans to expand into various other businesses in the future.
Some might think he started working hard because of debt. Sena Hoi said when he realized he was in debt 4-5 years ago, he was glad he began to think and act to pay it off. If he hadn't started then, he couldn't have managed it now. He cleared the entire 106 million baht debt down to zero. He stressed that when you commit to something, don't question why—focus solely on succeeding.
He shared his views on sales, noting that if everyone shifts to live-stream selling, it might not work well. So he began by building a physical store, ensuring it excels in both taste and service. "Because customers aren't gods, they are family," he said. In this economy, doing what everyone else does won't succeed; you must create your own unique identity. He also thanked all fans for their strong support of the noodle shop.
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