
The famous luk thung singer is always under close watch. “Lala Ponglangsaon.” After wearing the trending traditional shawl, she faced criticism from netizens about its appropriateness. She said she doesn’t want drama, urging people to see it as an artist’s fashion statement. Most importantly, she wants to present Thai culture and soft power. She hadn’t planned to post initially but wanted to explain that we must understand the essence of being Thai. For example, she studied traditional dance to conserve culture while adapting it to modern forms, known as modern art. Therefore, there is no right or wrong when it doesn’t destroy Thai identity.
We have Ponglangsaon today because of development and adaptation to be accessible and understandable. Today, we want to emphasize soft power. This is a modern approach, not destruction. Nowadays, it’s a popular fashion. Just look, it’s a strong form of soft power. Kratae did very well. She’s not discouraged but wants people to understand what we’re doing and presenting. There is nothing forbidden about wearing a shawl—you can wear it with jeans if you want. Also, it’s not excessive; the area covered is respectful. We aim for modernity that matches global standards.
I want to say we learned preservation but must adapt. No drama. We must live in today’s world. We should be proud that foreigners create content in our country. Also, we showcase important Thai sites. She praised Kratae for her dedication, even modernizing the music away from traditional luk thung style. She hopes everyone feels pride. When creating art, fashion and diversity naturally emerge. Preservation remains and hasn’t disappeared. As long as I, Lala, have traditional dance in my blood, Ponglangsaon will never be destroyed.
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