After initially testing the waters in the restaurant business for some time, top influencers "Pa Tue-Sombatsorn Thirasaroch" and her close junior from the "Gang Hiew Wee" group, "Mix Chalermsri," have teamed up to advance their food business. They have launched the Hainanese chicken rice brand "Nee Hao Pa Tue-Mix Chalermsri," focusing on delivery sales in Bangkok and the metropolitan area through LINE MAN. They also introduced outstanding business partners, siblings "Chutima and Promin Pruengmethangkun," owners of numerous famous restaurant chains such as the Kes Noodle brand, Fire Tiger Milk Tea, as well as Yuzu Ramen and Yuzu Suki.
In this venture, Pa Tue and Mix, as brand executives of "Nee Hao Pa Tue-Mix Chalermsri," have fully engaged in creating appealing chicken rice menu items and have participated in nearly every aspect of the brand. They brought along friends from the Gang Hiew Wee and other well-known influencers to help promote the brand extensively across social media, causing delivery apps to nearly overflow with orders. On the very first day of sales, orders surged impressively, thanks to affordable pricing.
The "Nee Hao Pa Tue-Mix Chalermsri" chicken rice brand starts at just 70 baht. The Hainanese chicken rice sets are priced at 129 baht, and every dish comes with crispy chicken chili paste to add a tasty crunch—a request from boss Mix Chalermsri to include something spicy alongside the chicken rice. The brand uses Korean rice for the chicken rice, offering four varieties: regular chicken rice, garlic chicken rice, pickled mustard greens chicken rice, and taro baked rice. The chicken is sous vide, and there is also a fried chicken rice menu. The Hainanese dipping sauces are special recipes, including garlic sauce, Hainanese vinegar sauce, and sous vide chicken gravy. Customers can choose between regular soup or pickled lemon soup as well.
With talented figures like Pa Tue and Mix making moves, backed by skilled partners in the food industry, the "Nee Hao Pa Tue-Mix Chalermsri" brand shows great promise and a bright future. They plan to expand their cloud kitchen network to eight locations across Bangkok and are preparing for a major launch to extend delivery services nationwide.
Launching the Hainanese chicken rice brand "Nee Hao Pa Tue-Mix Chalermsri," focusing on online sales, top influencers Pa Tue-Sombatsorn Thirasaroch and her close junior from the Gang Hiew Wee group, Mix Chalermsri, have teamed up to advance their food business. They have opened the Hainanese chicken rice brand "Nee Hao Pa Tue-Mix Chalermsri," emphasizing delivery in Bangkok and its metropolitan area via LINE MAN. They also introduced outstanding business partners, siblings Chutima and Promin Pruengmethangkun, owners of many famous restaurant chains, such as the Kes Noodle brand, Fire Tiger Milk Tea, as well as Yuzu Ramen and Yuzu Suki.
In this venture, Pa Tue and Mix, as brand executives of "Nee Hao Pa Tue-Mix Chalermsri," have fully engaged in creating appealing chicken rice menu items and have participated in nearly every aspect of the brand. They brought along friends from the Gang Hiew Wee and other well-known influencers to help promote the brand extensively across social media, causing delivery apps to nearly overflow with orders. On the very first day of sales, orders surged impressively, thanks to affordable pricing. The "Nee Hao Pa Tue-Mix Chalermsri" chicken rice brand starts at just 70 baht. The Hainanese chicken rice sets are priced at 129 baht, and every dish comes with crispy chicken chili paste to add a tasty crunch—a request from boss Mix Chalermsri to include something spicy alongside the chicken rice. The brand uses Korean rice for the chicken rice, offering four varieties: regular chicken rice, garlic chicken rice, pickled mustard greens chicken rice, and taro baked rice. The chicken is sous vide, and there is also a fried chicken rice menu. The Hainanese dipping sauces are special recipes, including garlic sauce, Hainanese vinegar sauce, and sous vide chicken gravy. Customers can choose between regular soup or pickled lemon soup as well.
When talented figures like Pa Tue and Mix make a move, especially with strong backing from skilled partners in the food industry, the "Nee Hao Pa Tue-Mix Chalermsri" brand has great potential to go far with a bright future. They plan to expand their cloud kitchen network to eight locations throughout Bangkok and are preparing for a major rollout to extend delivery services nationwide.