Levi’s® brought the "Behind Every Original" pop-up experience to Bangkok, marking the world's first immersive experience at Parc Paragon, serving as the starting point for a series of pop-ups planned worldwide throughout the year.
One highlight that attracted fan interest was the Pop-Up Takeover event featuring Punpun Sutatta Udomsilp, a young actress and creative woman, who expressed the identity of modern women daring to be themselves, reflecting originality through a clear lifestyle and perspective with an irresistibly stylish look.
Punpun shared her story as a representative of modern women who live life on their own terms, revealing a deeper dimension of her life journey and growth. This reflects the role of women empowered to drive culture and inspire society today. Beyond her entertainment career, she has expanded into entrepreneurship by founding her own brand and promotes a mindful lifestyle through workshops and matcha-making experiences that genuinely reflect her identity.
