SHEEP, a gadget manufacturer and designer, unveiled a new phone case collection featuring adorable Sanrio characters, delivering sweetness in multiple dimensions from fresh perspectives. This sweetness isn't limited to women alone, showcased through designs reflecting five sweet styles that bring color to phone cases and gadgets under the "SHEEP SWEET TREAT" theme. The launch took place amid a sweet atmosphere at M Fashion Hall 1, The Mall Live Store Bangkapi, drawing numerous fans to support their favorite artists, filling the venue.
This event gathered celebrities presenting the “five flavors of sweetness” through world-renowned Sanrio characters. The first presentation featured Pun Rak Maew (Panthita Boonchuan) representing Hello Kitty with a cute, sweet, and slightly spicy look; Diamond (Warun Khrueabut) as Pochacco, playful and irresistibly cool; Jane Ye (Methika Jeeranorapat) as Little Twin Stars with a dreamy, soft sweetness; First One (Wannakorn Ruangrat) as Pompompurin with a warm, heart-melting vibe; and Tul Matiman Sribunruang as Cinnamoroll in a bright, adorable character. Apinan Triratpicharn (Khun Tuy), Founder & CEO of SHEEP Gadget Co., Ltd., also attended to open the event.
The opening sweetness mode caused a stir when the brand’s Collection Presenter, Pun Rak Maew, the enchanting young star, performed dance steps with her gang of five friends, doubling the cuteness as she danced to TikTok hits, living up to her reputation as a top TikTok star, impressing every venue. Pun Rak Maew also shared her perspective on the sweetness style of Hello Kitty. The excitement continued when famous rapper Diamond, a Special Friend, performed the song "Ruang Lon," adding fun and coolness while expressing the sweetness style of Pochacco, proving that rappers can be sweet too.
Next, Special Friend and popular beauty Jane Ye appeared in a soft, radiant look, confidently modeling the Little Twin Stars collection cases. She spoke about her own style of cuteness and sweetness and took part in the "Mission Sweet Treat" activity, eliciting cheers from fans who came to support the event.
The event’s highlight was the hot fan-favorite couple Tul Matiman Sribunruang and First One Wannakorn Ruangrat, who appeared together as the latest Collection Presenters to boost the SHEEP brand’s appeal. They unveiled Pompompurin and Cinnamoroll cases exclusive to Samsung phones. The duo created tender moments with eye contact, playful talk, and teasing, sparking heart-fluttering scenes that fans enthusiastically cheered. They also sang "Chob Klaeng Mai Dai Klaeng Chob" and "Time Flies," delivering a delightful moment that left fans smiling blissfully and caused a social media buzz.
Additionally, the venue was transformed into a full-fledged sweet-themed landmark featuring five photo zones designed around each sweetness concept, allowing fans to take close-up pictures with their favorite characters.
