LYO has achieved continued success as a hair and scalp care brand favored by consumers. Noom Kanchai Kamnerdploy, host of the program Hon Krasae and news anchor of Midday Current Affairs, along with Noonprat Malaewong, founder and executive director of 88 (Thailand) Public Company Limited (88TH), owner of the LYO brand, have reinforced their leadership in hair care by launching a new product, "LYO MY LUMI HAIR OIL – WEIGHTLESS FLOW," a lightweight hair nourishing oil that breaks the traditional oil concept with a "0% Silicone" formula.
LYO HAIR OIL highlights three Croda technologies: Crodabond™ CSN to repair dry, damaged hair and split ends; OleoCraft™ LP-20 to provide hair shine; and Crodamol™ OSU to nourish hair softness without sticky residue. These effectively and safely replace silicone, suitable for both women and men.
Noom Kanchai said, "As you can see, I have grown my hair long for a film role. Long hair requires special care. Many people hesitate to use oil because they fear greasy hair or a flat scalp, but I encourage you to try this product. We've done extensive research to create a formula that truly nourishes while feeling light on the scalp. I believe this will help restore everyone's confidence."
Noonprat Malaewong added, "We didn't just want to make an ordinary hair oil. Using new technologies to care for hair professionally is our intention to deliver real results to customers. Importantly, it is 100% silicone-free, allowing daily use without worry about buildup or clogging."
Experience beautiful, healthy hair without fear of damage with "LYO MY LUMI HAIR OIL – WEIGHTLESS FLOW," now available through distributors nationwide, online channels, and leading department stores.
