Check Thai Chuey Thai Plus Delivery Statistics on First Day: Grab-LINE MAN Reveal Popular Menus

Statistics reveal strong Thai participation using the "Thai Chuey Thai Plus (60/40)" rights on the lively first day of delivery orders. Detailed data from Grab and LINE MAN show popular menus, spending amounts, and provinces with the highest order volumes.

Delivery statistics from the first day of "Thai Chuey Thai Plus" reveal in-depth consumer behavior via Grab and LINE MAN.

The economic stimulus project "Thai Chuey Thai Plus (60/40)" officially launched on 15 June 2026, revitalizing consumer spending on food delivery platforms. Preliminary data from major platforms LINE MAN and Grab reveal notable consumer behaviors and figures from the project's first day.

Key statistics from LINE MAN.

Data released on the first day of delivery usage under the project on the LINE MAN app show strong public response with these highlights.

• User numbers: Over 300,000 users claimed the rights on LINE MAN.
• Popular food categories: Consumers favored easily accessible daily meals such as single-dish meals, noodles, and beverages like coffee and tea. The highest ordered menu in the previous "Khon La Khrueng Plus" project was Thai tea.
• Spending behavior: The average order value (basket size) increased by approximately 5% compared to the previous "Khon La Khrueng Plus" round, likely due to increased subsidy limits.
• Impact on restaurants: Gross merchandise value (GMV) for participating restaurants grew about 90% compared to the Monday before, with coffee and tea shops notably expanding by 120%.

Key statistics from Grab.

GrabFood app disclosed data from 15 June 2026, highlighting interesting behaviors and figures as follows.

• Types of food and popular menus: The top three types of restaurants by order volume were made-to-order food, tea and coffee shops, and noodle shops. The five most popular menus were som tam, chicken rice, larb moo, grilled pork neck, and Thai tea.
• Locations and time periods: The five provinces with the highest order volumes were Bangkok, Chiang Mai, Chonburi, Khon Kaen, and Nakhon Ratchasima. The peak ordering time was lunchtime, from 10:00 to 12:00.
• Spending behavior: Nearly 60% of users ordered food valued between 100 and 250 baht, followed by about 30% ordering less than 100 baht.
• Top orders and restaurants: The highest value order on the first day was a grilled seafood menu priced at 1,825 baht from Baan Kukkak Crab House in Phitsanulok province. The top-selling restaurant by total sales earned over 60,000 baht from 164 orders, namely Baan Salmon Oysters and Marinated Seafood in Nonthaburi province.

Data from both platforms reflect that consumers continue to prioritize single-dish meals, noodles, and daily beverages. Government support plays a key role in increasing average order values and boosting sales for small food businesses, aligning with past trends where public projects helped vendors reach new customers and expand their income base over time.