Contemporary fashion trend"Draping a sabai with jeans"has gone viral and is gaining momentum after celebrities began mixing and matching colorful sabais with their favorite jeans, turning it into a trend. Wearing a sabai with jeans including makeup, hairstyling, and accessories styled in traditional Thai fashion, has inspired many to visit these popular photo spots, sparking a widespread trend.
The trend of sabai with jeans originated with the famous singer KT KRATAE (Kratae), who mixed traditional Thai attire by wearing a sabai with jeans while filming a video at a busy traffic intersection topromotethe song Bangkok City (Watch the video), which currently has over 4.8 million views and more than 400,000 likes. Following this, Kratae launched the Bangkok City Challenge campaign showcasing Thailand's Soft Power, awarding over 200,000 baht in prizes.
The trend of draping a sabai with jeans became even more viral as influencers, actors, and many celebrities beganmatching outfits by wearingcolorful sabais with their favorite jeans, taking photos or videos at popular tourist destinations in Thailand, all set to the Bangkok City soundtrack.
Since the song highlights Thailand, many choose to film at popular tourist locations that represent Thailand's Soft Power, such as
The trend of draping a sabai with jeans is not just a social media fad,but also reflects Thailand's Soft Power effectively by blending traditional Thai culture withmodern fashion.For those who don't want to miss out, they can mix and match sabais and film clips or videos at the spots listed above.