Collectors of art toys and mystery boxes face a new challenge as KFC celebrates the Colonel’s birthday with the “KFC l SANRIO CHARACTERS” party—a limited-edition mystery box keychain collection so exclusive and cute it might make you say it twice.
This event brings popular Sanrio characters to greet you from the signature red and white fried chicken bucket. This gimmick is irresistibly adorable and perfect for hanging on your bag.
Getting your hands on a Sanrio gang mystery box is simple—no need to queue or compete. Just order a participating bucket set priced at 299 baht or more, and you can redeem a mystery box keychain for only 89 baht. The fun for collectors is thatKFCwill release items weekly, so fans of each character should watch carefully for their release day.
Week one (27 Aug – 2 Sep 2026): Kick off the party with the soft-eared sweetheart, Cinnamoroll. Week two (3 – 9 Sep 2026): Follow up with the charming girl in a pink hood, My Melody.
Week three (10 – 16 Sep 2026): Add some cuddly warmth with the lovable dog, Pompompurin. Week four (17 – 23 Sep 2026): End with the mischievously spunky, Kuromi.
Hunt for the rare item, the secret character everyone is after. What makes collectors' hearts race is the secret character, because the ultimate icon, Hello Kitty, is not easy to find. She’s hidden in the mystery boxes each week, so when you open a box, you not only get to hope for the weekly character but also need some luck to spot the rare Hello Kitty.
For a double dose of joy, check in at the Ekamai, Samyan Mitrtown, and Kaset-Nawamin Drive-Thru branches, where stores are decorated in special Sanrio themes—perfect for snapping photos and sharing content with friends.
If you can’t make it there, you can still join the fun at all other KFC branches nationwide (except Don Mueang and Suvarnabhumi airports), or order through the app, website, or delivery service with the same redemption rights. This campaign runs from 27 August to 23 September 2026, or while supplies last.