Get ready to unwrap a grand celebration as the global franchise Pokémon marks its 30th anniversary with the Pokémon RUN 30 event, featuring activities across seven regions in Asia. For Thailand, this is no ordinary fun run; it’s an interactive Pokémon world where tourists and runners can truly step into the shoes of a real trainer.
The spectacular event will be held from 9–10 January 2027 at the plaza in front of CentralWorld shopping center. Importantly, it’s open to everyone—not only runners—since the festival zone offers free admission with no charge.
Adventure along an interactive running route, challenging Pokémon gyms and the Pokémon Center.
Runners will enjoy a unique experience with clever features along the course, starting at the first step from the starting point. Choose your first Pokémon companion to embark on the journey together. Then prepare to prove your strength as a trainer by overcoming fun obstacle challenges at various Pokémon gyms. Passing through different Pokémon gyms.
If you get tired, you can stop to recharge and refresh at cute water stations designed to resemble. the Pokémon Center. Along the way, collect Pokédex data and special stickers, and when you cross the finish line, your achievement will evolve your Pokémon companion in a memorable way.
For lifestyle fans who aren’t runners or for enthusiasts wanting to soak in the atmosphere, the festival zone beyond the finish line welcomes everyone to unlock happiness for free. Prepare to splurge at. the Pokémon Center BANGKOK Pop-Up Store, featuring exclusive merchandise celebrating the 30th anniversary. Then revisit fond memories in the Pokémon Time Tunnel, showcasing the history from games, cards, anime to collaboration projects in Thailand.
Plus, scream with joy at the Pikachu parade and. Meet & Greet activities with the Pikachu characters. Finish with. the latest updates in the Experience zone, which includes games on the Nintendo Switch 2 and photo spots with favorite Pokémon throughout the event area.
A special treat for registered runners is the exclusive runner’s kit designed for this event, including a T-shirt and a special drawstring bag, Monster Ball-patterned arm sleeves, a Pokédex exploration booklet, and booster Pokémon TCG cards. The highlight is the Monster Ball race bib where you can choose your Pokémon type—grass, fire, or water—matching your 3D lenticular card of your first Pokémon companion, such as Bulbasaur, Charmander, or Squirtle. Additionally, some ticket packages offer a chance to win an adorable Pikachu shoulder plush.
Get readywith your running shoesand the heart of a true trainer, then join us to create unforgettable memories. Details about ticket sales and pricing will be announced officially soon.
Information and images: pokemon