
Central Khon Kaen Campus, the new mixed-use development in Isan, is set for official launch on 20 May 2026, featuring over 200 popular brands and the region's first GO! Hotel.
Dr. Natthakitt Tangpoolsinlthana, Chief Marketing Officer of Central Pattana Public Company Limited, said Central Khon Kaen Campus is a mixed-use project reflecting the power of a future city under the vision of A Future-Led Ecosystem, designed to support lifestyles across all generations, especially the Young & Young Spirit group.
Khon Kaen serves as the Regional Hub and center of Isan with high potential, a city energized by young talent, creativity, and steady economic growth, poised to become a future city where young people want to live. Central Khon Kaen has been a gateway city for over 16 years, and today we expand the area by creating Central Khon Kaen Campus as the city’s new living room, establishing a Campus District to support life at all times.
"Khon Kaen is the first city in Isan with two Central shopping centers, PHYLL KHONKAEN super-premium condominiums, GO! Hotel, an Indoor Garden blending green space with urban lifestyle, as well as Xventure, a new style sports park featuring interactive technology with six zones, 27 attractions, and numerous leading fashion brands."
Chatree Kowit-anupong, Head of Project Development at Central Pattana, explained that with the concept of being the Center of Life, the mall is uniquely designed under the theme 'Kaen of Khon Kaen,' conveying Isan wisdom through three local identities: Khaen, Kaen, and Khun, presented in a contemporary style that harmoniously connects people, art, and local culture. It is Central Pattana’s first mall to use honest materials that reveal authentic textures, symbolizing simplicity and sincerity that reflect the new Isan lifestyle. The mall is divided into two main highlighted zones:
1. Campus Court Retail Space featuring leading brands, a Student Gallery exhibition area, a Creative Platform, and a Craft Market inspired by the Khaen musical instrument, with patterns from Mudmee Khaen Kaen Khun woven into the architectural layout, shapes, and textures.
2. Campus Garden, the first indoor green garden in Khon Kaen, featuring diverse restaurants and cafes, free co-working spaces, and a pop-up walking street. The design is inspired by Khun flowers and includes skylights that connect indoor and outdoor areas.
Gree Detchai, President of Residence Business at Central Pattana, said Khon Kaen is an important city in Isan with high potential, ready to support quality living. Modern Khon Kaen residents value location, quality of life, design, and trusted brands.
Therefore, we developed PHYLL KHONKAEN, a super-premium condominium adjacent to the shopping center. The 33-story building offers 583 units to accommodate lifestyles of students, medical personnel, city dwellers, and families. It features a unique design blending modern living with local wisdom, complete with full functions and facilities such as a rooftop infinity pool.
Amenities include a half-Olympic sized 25-meter jacuzzi pool with 360-degree views of Khon Kaen city, fitness center, sky lounge connected to a rooftop garden inspired by traditional 'Krae' seating for relaxing, a party and BBQ space on the rooftop, a study lounge and laundry café for work and reading, and EV chargers. PHYLL condominiums have been successful in prime locations such as Bangkok, Krabi, Phuket, and the upcoming project in Nakhon Pathom this year.
Jatuporn Wilaikaew, Head of GO! Hotel at Central Pattana, stated GO! Hotel Central Khon Kaen Campus is the first new hotel brand in Isan and the sixth GO! Hotel branch nationwide. It is designed to suit all lifestyles, including tourists, business travelers, and locals, elevating the hospitality experience with easy access and pet-friendly accommodations.
Every detail is carefully considered to offer more than just lodging—it aims to be a space of inspiration. A key feature is its design, which incorporates local essence in a contemporary interpretation, clearly reflecting the city's identity. Currently, GO! Hotel has six branches: Bowin, Ban Chang, Sriracha, Chonburi, and Bangkok Suvarnabhumi Airport as the flagship, with plans to expand nationwide to serve both Thai and international travelers.
- Shabu Baru Mini, serving single-pot Japanese-style shabu and sukiyaki
- The Steak & More
- Pasta Ama
- Bonchon
- Pepper Lunch
- NOSE TEA
- KOI Thé
- Naisnow
- Potato Corner
- GAGA
- From Scratch
- Kin Matcha
- Matchong Matcha
- Sei Scoop
- Trinity
- Long Pizza, offering homemade pizza
- Tops
- Supersports
- Power Buy
- B2S
- Auto 1
- KIS, a multi-brand beauty store under Central Retail
- X-Venture Active Playground
- Jetts Fitness, the first 24-hour gym in the province
- SUNNIES, a trendy lifestyle brand popular with young people, featuring customizable water bottles
- Adidas Kids
- Journal
- Daddy & The Muscle, vintage pop-style clothing
- Wacky Willy, a well-known street fashion brand
- Matchbox and Freak, popular streetwear brands among Thai youth and Korean style fans
- Major Cineplex movie theater