Mr. Sara Lamsam, Chief Executive Officer of Muang Thai Life Assurance Public Company Limited, said that the ongoing collaboration between Muang Thai Life Assurance and Counter Service Company Limited in offering microinsurance products over several years has been well received by customers and the public, reflecting success in making insurance accessible and relevant to everyday life.
This year, the company collaborated with the Office of Insurance Commission (OIC) to closely study consumer behavior and needs, finding that people desire higher coverage especially during travel seasons and long holidays but still want affordable premiums without financial burden. This led to the development of the Year-Crossing Microinsurance Policy priced at 20 baht, which increases coverage by 2.5 times compared to the previous version, effectively balancing value and peace of mind for the public.
Furthermore, Muang Thai Life Assurance and Counter Service extended care to CP All employees through the 10-baht Year-Crossing Microinsurance Policy to support frontline staff in enjoying quality time with their families with greater confidence. This partnership underscores Muang Thai Life Assurance’s commitment to expanding insurance access to all Thai people.
Under the Democratizing Insurance policy, the goal is to provide all population groups equal access to basic coverage, aligning with the OIC's policy to promote insurance as a key tool for managing accident risks and enhancing the long-term stability and quality of life for Thai people.
Ms. Pianthong Chueadrasamee, Managing Director of Counter Service Company Limited, stated that during the New Year festival, a time of travel and celebration, Counter Service recognizes the importance of encouraging people to plan risk management before travel so every family can fully enjoy their rest.
To make coverage easily and conveniently accessible, they offer policies with premiums of just tens of baht for coverage worth hundreds of thousands. Interested people can purchase the 20-baht or 10-baht Year-Crossing Microinsurance Policy simply by showing their ID card at any of the over 15,500 7-Eleven branches nationwide.
Payments can be made at the point of sale, and ALL Member users can redeem only 200 points to receive free coverage up to 250,000 baht. After purchase, customers receive a transaction slip and SMS or LINE confirmation specifying the exact start and end dates of coverage (limited to 300,000 policies). Policies can also be bought via the website.www.counterservice.co.thor the 7-Eleven Application, with coverage available from 15 December 2025 GMT+7 to 15 March 2026 GMT+7.
This year, the company also cares for its employees by gifting 100,000 Year-Crossing insurance policies as a token of appreciation for CP All personnel nationwide. Counter Service is committed to developing services that meet public lifestyles, focusing on maximum convenience to ensure widespread and equitable insurance coverage for Thai people.
Coverage available to customers and the general public under the 20-baht Year-Crossing Microinsurance Policy includes:
1. Coverage for death, loss of hand or foot, loss of sight, or total permanent disability due to accidents, excluding murder or assault and/or accidents while riding or driving motorcycles, with an insured amount of 250,000 baht.
2. Coverage for death, loss of hand or foot, loss of sight, or total permanent disability caused by murder, assault, and/or accidents while riding or driving motorcycles, with an insured amount of 125,000 baht.
3. Coverage for death, loss of hand or foot, loss of sight, or total permanent disability due to public accidents, with an insured amount of 250,000 baht.
4. Medical expense benefits due to accidents, excluding costs related to hiring special nurses, supportive devices (except crutches), wheelchairs, external prosthetics, alternative medicine treatments (including acupuncture), with coverage up to actual expenses but not exceeding 5,000 baht.
The Year-Crossing Microinsurance Policy provides coverage for 30 days from the policy start date. Eligibility is limited to Thai nationals aged between 15 and 70 years old at the time of insurance purchase.
Supporting Medical System Recovery After Floods Following the flooding crisis that affected residents’ lives and essential public services including healthcare in Songkhla province, True Corporation continues its efforts to restore Hat Yai. Recently, it donated 2,500,000 baht to Hat Yai Hospital to strengthen medical service readiness after the floods, a critical period requiring swift recovery to restore full hospital capacity.
Free Accident Insurance Nationwide Tipaya Insurance is providing peace of mind during the New Year by launching the 'Refuel Your Car, Insure Your Heart' campaign with PTT Station, offering free accident insurance nationwide to boost confidence and safety during the holiday travel period. Dr. Somporn Suebtawilkul, CEO of Tipaya Group Holdings Public Company Limited and Managing Director of Tipaya Insurance Public Company Limited,
along with Mr. Piman Poolsri, Deputy Chief Executive Officer of Retail Oil Business at PTT Oil and Retail Business Public Company Limited (OR), jointly extend care to road users nationwide by providing free accident insurance for safer travel during the New Year.
Interested individuals can simply fuel their vehicle with any type of fuel at any PTT Station branch nationwide for at least 500 baht per receipt, then scan the QR code to register and receive free accident insurance coverage up to 100,000 baht for a 30-day period. The offer is valid from 25 December 2025 GMT+7 to 4 January 2026 GMT+7.