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Around the Marketing Circle: Future Vibes Ready to Host EDC Thailand, Boosting Phuket Tourism Again

Marketing & trends22 Jan 2026 10:00 GMT+7

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Around the Marketing Circle: Future Vibes Ready to Host EDC Thailand, Boosting Phuket Tourism Again

Pasquale Rotella, Founder & CEO of Insomniac, said that EDC Thailand 2026, held last January, attracted over 100,000 attendees over three days from various countries worldwide, underscoring Thailand's potential as an international music and lifestyle destination. EDC Thailand has grown faster than we expected.

The decision to move the event to December was based on feedback from fans worldwide. We want Thailand to be a place where people can spend time, relax, and gradually prepare before fully experiencing EDC. Phuket has everything suited for that, and we see its potential to become one of the world's top music destinations.


Mr. Noppamon Sangkasap, Chairman and CEO of Future Vibes Co., Ltd., stated that the success of EDC Thailand demonstrates Thailand's genuine readiness to host world-class music festivals.

Working with Insomniac has elevated our standards in production, experience, and event management. Holding the event in December will allow attendees to better plan their trips and spend more time in Thailand. This aligns with our long-term goal of promoting Phuket as a sustainable global Music & Lifestyle Destination.

The collaboration between Future Vibes, as the festival developer in Thailand, and Insomniac, a leading U.S. music festival organizer, reflects confidence in Thailand's potential in tourism infrastructure, venue readiness, and the power of music culture to connect people worldwide, all under a shared vision to create an inclusive, diverse, and welcoming music experience.


/FDA Expo 2026/ LYO participated in the 2026 National Health Product Expo, or FDA Expo 2026, held from 23–25 January 2026 at Challenger Hall 2, IMPACT Muang Thong Thani. Under the theme "From Local to Global – From Thai Wisdom Gem to Global Development," the event featured health product businesses nationwide. LYO presented the concept of developing hair and scalp care products, building on Thai wisdom combined with formulas created by pharmacists and expert teams. This integrates product development knowledge with modern manufacturing standards to meet quality and safety guidelines.


Community Assistance Pro Jeen Arpaya Thitikul, the world’s number one female golfer, together with Pro Khaoklang Keeratiya Fuacharoen, held the second JK GOLF CHARITY event at Royal Lakeside Golf Club to unite golfers’ goodwill and raise funds for Somdej Phra Yuparaj Det Udom Hospital in Det Udom District, Ubon Ratchathani Province, which was affected by a fire earlier in 2025. After expenses, plus support from companies, the total amount raised was 9,983,000 baht, allocated to purchase medical equipment to repair and restore the hospital to full service capacity as soon as possible.

The CP Group, a long-time supporter of Pro Jeen, was among the companies contributing to this charitable effort through the CPF Charity Golf – Fuel the Foundation event, organized by CPF or Charoen Pokphand Foods Public Company Limited, aiming to jointly give back to society.