Amid the energy price crisis and its ripple effect on costs, "plastic pellets" worldwide have made food packaging a heavy burden that Thai restaurant operators must bear.
Recently, LINE MAN Wongnai reaffirmed its commitment to stand by restaurants by announcing proactive support measures in partnership with Gracz to aid restaurants across the LINE MAN platform nationwide in coping with the global surge in plastic pellet prices and packaging shortages, highlighting an option that is “cheaper than market prices with ready stock to prevent shortages.”
Due to global oil price volatility impacting plastic pellet costs, with a potential long-term supply tightness, many restaurants face challenges from rising packaging costs and uncertainty in sourcing plastic packaging.
LINE MAN Wongnai has collaborated with Gracz to directly address this issue by supplying packaging made from natural plant fibers that are safe and environmentally friendly, offered at accessible prices lower than market rates, starting at only 2 baht per piece, enabling businesses to operate smoothly.
This collaboration demonstrates LINE MAN Wongnai’s stance as a committed partner ready to help restaurants find solutions in all situations, with the following support measures:
Price support measure: LINE MAN Wongnai cooperates with Gracz to subsidize eco-friendly packaging sold on the Wongnai Merchant App at prices 15-20% below market rates, despite rising global raw material costs, allowing restaurants to switch to alternative packaging without increasing costs. This price support will continue until further notice.
Exclusive buy 1 get 1 free offer: Additional support is provided for restaurants on LINE MAN ordering through the Wongnai Merchant App, granting an immediate buy 1 get 1 free privilege to help minimize average packaging costs per piece (limited quantity available) from now until 31 Mar 2026 GMT+7.
This initiative not only addresses economic challenges but also aligns with LINE MAN Wongnai’s campaign to reduce plastic use, reaffirming its role as a key supporter of Thai restaurants. Together with Gracz, production capacity has been increased to ensure partner restaurants have sufficient packaging supply with no stock shortages in the system.
Restaurants interested can check details and order Gracz packaging at special prices with the buy 1 get 1 free offer via the "Order Ingredients/Equipment" feature on the Wongnai Merchant App starting today.
The surge in plastic pellet prices is not just a temporary challenge but a warning for restaurant operators to urgently “adapt for survival.” This partnership between LINE MAN Wongnai and Gracz shows that modern business solutions lie not in bearing costs alone,
but in choosing strong strategic partners. Switching to natural fiber packaging at affordable prices not only reduces short-term expenses but also lays the foundation for a long-term brand image that meets the global green trend, becoming a more sustainable competitive advantage than relying on traditional plastics.
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