Dr. Wasana Inthasaeng, Founder of BioActive+, revealed that the company received the BUSINESS+ PRODUCT INNOVATION AWARDS 2026 in the Health & Wellness Innovation category for the success of its Concentrated Liquid Collagen product, an innovative concentrated collagen that meets the needs of modern consumers in both effectiveness and lifestyle.
This success reflects the core DNA of the BioActive+ brand, which is based on three main pillars in development: Innovation, Nature, and Active Life, with Innovation being the heart of the creation of every product in the brand.
However, they believe that innovation is not merely about novelty but about developing valuable solutions that deliver real results to consumers. Therefore, continuous research and formula development are emphasized to elevate health product standards in every dimension.
The brand applies a Science-based Innovation approach, integrating Consumer Insight, Global Ingredients, and Advanced Formulation to create products that truly meet both efficacy and lifestyle needs.
“We believe true innovation must begin with a deep understanding of consumers and leverage science to create products that address both results and lifestyle. Innovation is not just one component of our brand but the core of everything we do. This award is not only a company achievement but also a recognition for all consumers who trust in our work, confirming that valuable innovation can truly impact consumers,” she said.
The Concentrated Liquid Collagen product clearly reflects this concept, designed to care for the skin's entire structure—not just the surface but deeply at the skin's structural level—offered in a concentrated liquid (drop drink) form that is easy to consume, rapidly absorbed, and fits modern lifestyles.
Beyond product success, BioActive+ continues to build brand awareness through ongoing marketing campaigns. Recently, the 'Reminder! Drop & Drink' campaign featured Rebecca Patricia Armstrong (Becky Rebecca) as presenter, portraying the image of a modern woman who cares for herself with style, reinforcing the convenience and ease of health care in drop drink form.
Major Award Recognition Nestlé (Thailand) Ltd. and Nestlé Pure Life announced significant success for the "Nestlé Water for Water" project at Khlong Khanom Jeen in Phra Nakhon Si Ayutthaya Province, Thailand, receiving two prestigious global sustainability awards: the edie Awards for Water, Waste & Resource Efficiency, the UK's highest sustainability honor, and a Highly Commended SDG Pioneer Award from the Global Sustainability Awards 2025.
According to Reuters, receiving these two global awards confirms the outstanding results of the Nestlé Water for Water project over the past 10 years in managing water resources, restoring biodiversity, and working closely with local communities. Additionally, Khlong Khanom Jeen under this project was officially certified by the Office of Natural Resources and Environmental Policy and Planning, Ministry of Natural Resources and Environment, as a biodiversity conservation area outside Thailand's protected areas (OECMs).
New Flavors WaiWai invites consumers to an exciting experience with the launch of WaiWai WOW's three new flavors crafted to enhance the instant noodle taste dimension beyond expectations, prompting a 'wow' reaction: Black Pepper Pork Bone, Stir-Fried Pork with Basil, and Crispy Chicken with Spicy Sauce. Each flavor features distinctive sensory elements, from fragrant spices and rich broth to chewy, soft noodles and balanced spiciness, reflecting WaiWai WOW’s concept of making instant noodles more than just a simple meal but a moment that awakens all five senses in every bite, inspiring a 'wow'.