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Marketing Roundup: Manee Power Brings Tier 1 Solar Cell Technology to Thailand

Marketing & trends10 Apr 2026 06:00 GMT+7

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Marketing Roundup: Manee Power Brings Tier 1 Solar Cell Technology to Thailand

Mr. Mahaphol Chantasahawat, CEO of Manee Power Co., Ltd., said that today energy is not just a cost but a key factor in business competitiveness. Managing energy costs well can increase margins, reduce risks, and create long-term advantages.

Manee Power has operated for over 10 years under the vision 'Powering Smart & Green Future' and 'Profitable toward Sustainability,' aiming to transition toward smart, sustainable energy with a goal of Net Zero and a mission to develop and deliver internationally standard energy solutions.

Solar is not only about saving electricity costs but investing in infrastructure that ensures future business stability. Economically, installing solar rooftop systems comes with an All warranty exceeding 30 years, based on German standards—twice as long as typical brands. The industrial sector can reduce electricity costs to below 2 baht per unit, or up to 80%.

To create long-term value, Manee Power has installed solar energy systems in over 160 projects nationwide, with a total capacity exceeding 26 megawatts (MWp), reducing carbon dioxide emissions by more than 16,000 tons annually. These figures demonstrate the company’s concrete ability to drive clean energy in Thailand.


Manee Power has elevated its role from a solar installer to a strategic energy solution designer, providing end-to-end energy expertise covering the entire process from upstream to downstream.

Recently, Manee Power announced a partnership with Germany’s AE Solar, being appointed as an official Authorized Partner in Thailand to bring Tier 1 solar cell technology to raise national energy solution standards, offering comprehensive solutions for business and industry sectors.

Services range from investment feasibility analysis, system design and installation, to energy management and maintenance, helping organizations control energy costs and plan energy use efficiently.

A key strength of this technology is its resilience to Thailand’s hot and humid climate—major challenges locally. The solar panels maintain high electricity production efficiency even under intense sunlight or high temperatures, unlike typical panels whose efficiency declines as temperature rises.

The company has earned trust from leading domestic and international organizations such as CP, 7-Eleven, AIS, SCG, Toyota, and Continental. Manee Power has helped reduce electricity costs in various industries including plastics and rubber, serving clients like Thai Eastern Group Holdings Public Company Limited, Narai Pack Company Limited—a leading Thai plastic producer—ice factories, Phai Thong Ice Cream, as well as solar farm projects and government entities such as public agencies and hospitals.

Project results show electricity cost reductions of approximately 30–70%, with an average payback period of 3 years and sustained returns for over 20 years. The company also collaborates with financial institutions including Siam Commercial Bank (SCB) and SME Bank to provide financial consulting and investment structuring, enabling clients to confidently plan projects and reduce financial risks.


MTS Gold Investment Token Mae Thong Suk Central Co., Ltd., part of the MTS Gold Group, Thailand's leading full-service gold business, appointed Cubix Digital Asset Co., Ltd. (kubix) under Orbix Group—a financial business group affiliated with Kasikornbank—as the official ICO Portal service provider.

They have applied for approval to offer the MTS Gold Investment Token, the first digital token investment project in the Thai gold bullion trade, with a total fundraising target not exceeding 2 billion baht, submitted to the Securities and Exchange Commission on 10 April 2026 GMT+7. The token sale is expected to open for subscription in early Q3 this year.


Thanks to the riders Major Cineplex Group Public Company Limited reaffirmed its leadership in snack and popcorn delivery markets by partnering with Thai Namthip Corporation Public Company Limited and Haad Thip Public Company Limited to host the special event "Major x Coke Thank You Riders". This event expresses gratitude and care to delivery riders who play a crucial role in bringing cinema popcorn happiness and deliciousness to customers amid the scorching heat this April.