Ms. Praipaipan Manathanya, Managing Director of CMP's business group, revealed that with nearly 90 years of experience, CMP as a premium rice business group in Thailand has accumulated expertise across the entire rice value chain—from collaborating with upstream farmers, selecting varieties, quality control, to production and globally recognized exports under the brands Hong Thong, Q-Rice, and Nok Krairieng. They have also developed products that meet the demands of modern international markets and consumers.
Under the concept Premium Rice Specialist for Quality Living, CMP views rice not merely as a common agricultural commodity but as a vital component of quality of life, culture, and the future of modern food systems—integrating quality, innovation, sustainability, and a genuine understanding of consumer needs.
Participation in THAIFEX – Anuga Asia 2026 marks a significant step in presenting CMP’s vision and capabilities to business partners, international buyers, and stakeholders in the global food industry. Visitors to CMP’s booth will experience rice innovations and expertise showcased through five key highlights.
• Premium Export Solutions: A range of premium rice meeting international standards for global export markets.
• Organic Rice Solutions: Comprehensive organic rice products and health-focused solutions.
• OEM & Private Label Development: Capabilities in contract manufacturing and co-developing customized brands per client needs.
• Future Rice Concepts: Presenting innovative rice product concepts designed to meet future food innovation demands.
• Global Partnerships: Opportunities to build new networks and collaborations with partners in overseas markets.
This year’s policy and operational direction are driven by the concept Generations of Trust. Future of Rice., reflecting CMP’s identity as an organization built on longstanding trust. CMP is committed to advancing Thai rice into new opportunities in the modern food world through product development, innovation, and strategic partnerships aligned with global sustainability trends.
Additionally, CMP emphasizes sustainable growth across the entire spectrum—from upstream farmers and producer communities, responsible sourcing, to strengthening the ecosystem of Thailand’s rice industry for the long term.
"We firmly believe that Thai rice still holds immense potential on the global stage if we can truly connect quality, innovation, health, lifestyle, and cultural values with modern consumer understanding. With nearly 90 years of experience, we do not see rice simply as an agricultural product but as part of people's quality of life and a cultural heritage passed down through generations. We aim to share these values and this rich culture with consumers worldwide," she said.
Meanwhile, CMP plans to continuously launch brand campaigns and communications throughout 2026–2027 via creative brand campaigns, multi-dimensional collaborations with partners, and cooperation with professional chefs and international networks to share the story of Thai premium rice from a fresh perspective linked to food, quality of life, and contemporary global culture.
.New Branch HomePro continues to expand its hybrid store model, investing 220 million baht to open Mega Home Suphanburi adjacent to HomePro. This combines the strengths of both HomePro and Mega Home into a comprehensive one-stop center for home and handyman needs, supporting Suphanburi’s growth as a potential economic city in the upper central region. Driven by real estate, industry, agriculture, and improved transportation infrastructure connecting Bangkok and neighboring provinces faster, it will offer full services starting 29 May 2026 GMT+7, targeting monthly sales of no less than 60 million baht.
OIC Meets CEO Dr. Somporn Suebtawilkul, Chairman of the Thai Insurance Business Council and President of the Thai General Insurance Association, along with the board, advisors, and executives of member companies, participated in the second 2026 high-level insurance executive meeting (OIC Meets CEO 2026). The event was held jointly with the Office of Insurance Commission (OIC), the Life Insurance Association of Thailand, the Thai Insurance Brokers Association, and the Life Insurance Agents and Financial Advisors Association.
Senior executives from both general and life insurance companies attended to discuss and exchange views aimed at enhancing confidence in Thailand's insurance industry, strengthening the insurance system to be resilient and robust against new risks, and advancing insurance business development aligned with economic, social, technological changes and global risk scenarios. The meeting was chaired by Mr. Chuchat Pramulphol, Secretary-General of the OIC.