Renting a Single House Yields Income Comparable to Sansiri Executives Sethasiri Highlights New Wealth Creation Trend with 9% Yield

As the stock market enters dividend season, many retail investors are seeking new safe havens that offer steady returns with less volatility than digital assets or unpredictable capital markets.

Recently, luxury real estate has become a primary focus as a new form of wealth creation, serving not only as housing but as a tangible long-term financial planning tool.

The trend of "escaping volatility" by investing in rental properties yielding 200,000 THB per month is emerging.

An interesting phenomenon is investors shifting funds from high-risk assets into single houses priced between 15-20 million THB, especially near international schools, considered "rental gold mines."

Phakpring Karun, Marketing Director for Low-Rise Projects at Sansiri Public Company Limited, revealed that investors now see real estate as an excellent opportunity for generating cash flow, especially established brands like "Sethasiri" in prime zones such as New Krungthep Kreetha. A 300-square-meter house there can rent for 150,000 to 180,000 THB per month, comparable to a senior executive’s salary.

• The average rental yield ranges from 7-9% per year, which is higher than many deposit accounts or bonds.
• The target tenants are mostly foreign families sending children to international schools and foreign businesspeople seeking high-quality residences.

“Today, homebuyers seek not only quality and beauty but also future financial opportunities. Luxury single houses rent for about 5,000-6,000 THB per million baht monthly; projects near international schools like Bangna and Krungthep Kreetha command even better rental prices.”

“We see real estate investment as tangible and capable of generating real income in the future. Beyond monthly rents in the hundreds of thousands, selling later can also yield good profits.”

Why buy now? "LTV easing - low interest rates - locked-in original costs."

Sansiri views this as the best timing to purchase or invest in real estate due to three converging key factors.

1. Government support: The Bank of Thailand plans to extend the LTV measure (allowing 100% financing) until mid-2027, facilitating smoother cash flow management.
2. Falling interest rates: Thailand’s policy rate currently stands at 1%, with average mortgage rates of 2.5-3% for the first three years, ranking third lowest globally.
3. Locked construction costs: Sansiri indicates that developers can maintain original cost levels for only 1-3 more months; thereafter, home prices may rise 5-10% due to labor and material cost increases. Buying and transferring ownership now effectively "locks in profits" from day one.

Deep dive into the 10-30 million THB market: New Wealth group aged 30+ becomes primary buyers.

Real estate expert Surachet Kongcheep, Head of Research and Advisory at Knight Frank Thailand, notes that about 20,000 units priced over 10 million THB exist in Bangkok, with over 70% between 10-30 million THB. Notably, buyer profiles have shifted distinctly.

• Young Successors: Aged 30-35 with high income, quickly successful from personal businesses.
• Investment Mindset: Buyers focus not just on usable space but on future value.
• New prime locations: Besides Bangna and Krungthep Kreetha, the "Jatuchote" area is gaining traction due to easy access to downtown via expressways and ring roads, plus comprehensive amenities.

“Market surveys show that property transfers for this price range decline at a slower rate than for lower-priced housing. Many developers are competing for purchasing power in this segment.”

Sethasiri Great Wongwaen-Jatuchote: A True Legacy of Wealth.

To reinforce growth direction, Sansiri launched its 2026 flagship project, "Sethasiri Great Wongwaen-Jatuchote," valued at 3 billion THB, featuring a new Berlin-style design for the first time in the Ramintra area. Highlights include exceptionally large houses of 504 square meters on lakefront plots, starting around 17 million THB.

The strength of the Sethasiri brand, built over 20 years with an accumulated value of 98 billion THB, is reflected in consistent resale price growth of 7-9% annually. For example, a house bought at 19 million THB can appreciate to 22 million THB within just two years.

This proves that investing in premium branded real estate is not merely acquiring property but creating a "legacy of wealth" that appreciates over time and can be passed down through generations—a true legacy of wealth.

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