Renting One House Generates Income Equal to Executives: Sansiri Highlights New Wealth Creation Trend Sethi Siri Grows Resale Value by 9%

As the stock market enters dividend season, many retail investors are seeking new places to park their money that offer steady returns and lower volatility compared to unpredictable digital assets or capital markets.

Recently, luxury real estate has become a key topic as a new form of wealth creation—not just for living but as a tangible long-term financial plan.

The trend of "escaping volatility" by investing in real estate yields monthly rental incomes of 200,000 baht.

A notable phenomenon is investors shifting funds from high-risk assets into detached houses priced between 15-20 million baht, especially near international schools, considered a "rental goldmine."

Phakpring Karun, Marketing Director for Low-Rise Projects at Sansiri Public Company Limited, revealed that investors now see real estate as an excellent opportunity to generate cash flow. Particularly, the well-known "Sethi Siri" brand in the emerging Bangkokkreeta area offers 300 sq.m. homes that can rent for 150,000 to 180,000 baht per month, comparable to a high-level executive's salary.

• The rental yield averages 7-9% per year, which is higher than many types of deposits or bonds.
• The target tenants are mostly foreign families sending their children to international schools and foreign business professionals seeking high-quality residences.

"Nowadays, homebuyers look beyond quality and aesthetics; they also consider future financial opportunities. Luxury detached homes rent for about 5,000-6,000 baht per million baht of property value monthly. Projects near international schools, such as in Bangna and Bangkokkreeta, achieve particularly strong rental prices," she said.

"We see real estate investment as tangible and genuinely profitable. Besides monthly rents reaching hundreds of thousands, owners can also sell later for good gains."

Why buy now? "LTV easing - low interest rates - existing cost lock-in."

Sansiri also views "now as the best timing" to buy or invest in real estate due to the convergence of three main factors.

1. Government support: The Bank of Thailand plans to extend the LTV measure (allowing 100% loan) until mid-2027, facilitating cash flow management.
2. Declining interest rates: Thailand's policy rate is currently 1%, with average home loan interest rates for the first three years at only 2.5-3%, ranking third lowest worldwide.
3. Locked construction costs: Sansiri stated developers can maintain current cost levels for only 1-3 more months. After that, house prices may rise 5-10% due to labor and material costs. Buying a house ready for transfer now means "locking in profit" from day one.

Deep dive into the 10-30 million baht market: New Wealth group aged 30+ emerges as main buyers.

Real estate expert Surachet Kongcheep, Head of Research and Consulting at Knight Frank Thailand, provides an overview: There are about 20,000 units priced above 10 million baht in Bangkok, with over 70% between 10-30 million. Notably, the "buyer profile" has clearly shifted.

• Young Successors: Only 30-35 years old, with high incomes, quickly successful through private businesses.
• Investment Mindset: Buyers focus not just on usable space but on future "value."
• New prime locations: Besides Bangna and Bangkokkreeta, the Chatuchot area is gaining momentum due to easy access to downtown via expressways and ring roads, plus full amenities nearby.

"Market surveys show that home transfers in this price segment decline at a slower rate than lower-priced homes, leading many developers to compete aggressively for this purchasing power group," he noted.

Sethi Siri Great Ring-Chatuchot: A True Legacy of Wealth.

To reinforce growth direction, Sansiri launched its flagship 2026 project, "Sethi Siri Great Ring-Chatuchot," valued at 3 billion baht, featuring new Berlin-style designs for the first time in the Ramintra area. Highlights include extra-large 504 sq.m. homes on a lakefront location, starting at around 17 million baht.

The strength of the Sethi Siri brand, built over 20 years with a cumulative value of 98 billion baht, is reflected in resale prices growing steadily by 7-9% annually. For example, a house bought for 19 million baht can rise to 22 million baht within just 2 years.

This proves that investing in premium real estate backed by a strong brand is not merely buying property but creating a "legacy of wealth" whose value appreciates over time and can be truly passed down across generations (A True Legacy of Wealth).

Follow the Facebook page: Thairath Money at the link below.https:// www.facebook.com/ThairathMoney