As AI has moved beyond a mere trend to become a pressing force compelling organizations to adapt faster, the digital infrastructure business can no longer remain static.
United Information Highway Company Limited (UIH) a digital infrastructure and business solutions provider under the Benjajinda Group, which has led Thailand's telecommunications and digital technology infrastructure for over 60 years, announced a significant milestone at "UIH Day 2026" the launch of the "HELIX Platform," a new-generation Managed Services platform that integrates all critical solutions into a single system, elevating the company’s role from a traditional infrastructure provider to a full-fledged Platform-Driven Managed Services Provider.
Benja Benjarongkakul, Co-CEO of United Information Highway Company Limited (UIH), revealed that the HELIX Platform launch is not just a rebranding but the result of a major restructuring over the past year, consolidating four group companies under a single brand (Single Brand): UIH which comprises
Benja stated that combining these four units or layers of digital services aims to reduce redundancies and provide unified team (Single Team) service, simplifying operations both for the company and clients. This represents a business model transformation from a traditional service provider relying on large personnel to consolidating all systems on one "platform," enabling the distribution of global-standard solutions and services from partners to customers of all sizes, including SMEs with limited budgets, at lower costs without requiring large team investments.
“The challenge in digital infrastructure business is that the services are ‘invisible’—all solutions operate behind the scenes,”
Benja explained that many organizations still face challenges transitioning from legacy to new systems due to technological complexity (Technology Layer) and that fragmented services from various infrastructure and IT providers cause major coordination and standardization issues.
The "HELIX Platform" was therefore developed based on the Intent-Based Infrastructure concept, using Data and AI centrally to manage infrastructure end-to-end on a single platform. This reduces coordination among multiple providers, adds globally standardized automation, stabilizes operations, and adjusts structure in real-time to align with business focus. UIH acts as a Digital Infrastructure Partner, connecting and managing all systems for clients with five key services:
Regarding digital adaptation and system transformation demand, Benja observed that over the past 3-5 years, demand has increased exponentially, driven by key factors including:
Here, UIH addresses these issues by implementing Security by Design, reducing high security costs by embedding basic security systems across all infrastructure services, lowering costs and ensuring all clients, including SMEs, receive fundamental protection.
UIH’s economy of scale advantage means that instead of spending millions on servers, internet setup, and security teams, organizations access these centralized systems easily via monthly subscriptions. This lowers costs and facilitates cost-effective AI adoption.
"If we liken building a smart city, UIH’s network service is like a dedicated train running directly to destinations without traffic congestion. We position ourselves as the digital city builder managing all foundational systems so customers can focus fully on developing their business strengths without worrying about backend complexities,"
UIH’s core customer base currently covers both B2B (Business-to-Business) and B2G (Business-to-Government) sectors, ranging from SMEs to large enterprises and multinational corporations. Given UIH’s foundation in Connectivity Service, organizations with multiple branches typically already use UIH services.
Customers are 85% domestic and 15% international, with foreign markets growing due to trends in establishing Data Centers in Thailand and cross-border data connectivity services (Border to border) connecting neighboring countries through Thailand to third countries like Singapore. UIH provides point-to-point system connections.
Revenue structure is divided into Network segment, which accounts for 70% of revenue. This market is relatively saturated, so growth focuses on optimizing customer usage, including OTT streaming providers like Disney and Netflix that require bandwidth to deliver content to homes. Another segment is Non-network (Cloud, Security, Application), a high-growth market (Security growing 20-30%, Cloud 40-50%). UIH aims to raise Non-network revenue share to 40% to sustain growth while improving operational cost efficiency.
This comprehensive transformation marks UIH’s shift from a traditional service provider to a Platform-Driven Managed Services Provider, designing digital transformation journeys that offer clients both broad and detailed views in one place. Digital Infrastructure thus becomes a competitive advantage platform, helping Thai organizations confidently and securely advance into the digital era sustainably.
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