LEPAS is preparing for the new EV import tax by promoting local production as the key to adapting to changes, while simultaneously focusing on customer care and developing a nationwide service network to establish a foundation for long-term growth.
Mr. Jittisak Wongsiri, Sales and Dealer Network Development Director of LEPAS Thailand, said that after the cabinet approved the restructuring of the excise tax on imported electric vehicles, effective from January 2027 to promote investment, production, and domestic value creation, LEPAS has reviewed its operational plans to align with the relevant criteria and business strategy in Thailand.
"Our approach is to plan a seamless process from production through after-sales service, assessing the impact of the tax structure alongside market demand to ensure appropriate product decisions and customer offerings. At the same time, we continue to prioritize production in Thailand as the fundamental basis for our long-term business operations."
Regarding vehicle delivery, LEPAS plans will align with customer demand and the readiness of each model. The company will review plans based on confirmed policy details and coordinate with dealers to provide customers with clear information on delivery schedules and purchase conditions.
For domestic production, LEPAS has previously outlined its transition strategy from importing fully assembled vehicles to local assembly in Rayong Province. LEPAS has scheduled increased production starting November 2026, with the first batch expected to enter the market and be delivered in time to meet the government's new tax base deadline.
LEPAS places importance on developing its dealer and service center network to support customer use by enhancing technical staff, specialized tools, and parts management under the LEPAS Care program. This ensures that business expansion proceeds alongside service quality throughout the vehicle ownership period.
"As policies and markets evolve, customers should receive clear information and continuous care. Therefore, we emphasize communication through our dealer network alongside service standard development to ensure customers feel confident in choosing and using LEPAS vehicles every day."