SIRIVANNAVARI unveils the "Jewelry Boutique" the brand's first boutique, notable for designs that blend Thai charm with a modern style.
On 2 Feb 2026 GMT+7, after over five years of crafting brilliant high-end jewelry, the SIRIVANNAVARI brand celebrated the artistry of precious jewelry by unveiling its first jewelry boutique on the M floor of Emporium. Her Royal Highness Princess Sirivannavari Nariratana Rajakanya, the designer, presided over the opening.
This boutique stands out with designs that merge Thai charm and modern style under the concept “Dok Lamduan.” The triangular flower petals gradually bloom naturally, symbolizing the journey of jewelry design under the designer’s vision. It showcases both High Jewelry and Fine Jewelry collections.
The boutique’s glass structure features a symmetrical three-curved shape, giving a modern feel without clear front or back divisions. The main material is teak wood bleached to a light tone, modern yet retaining Thai charm, combined with stainless steel that adds an industrial touch. The boutique’s oak floor evokes the grandeur of a luxury Parisian mansion, trimmed in gold with decorative Lamduan petal patterns. Inside, a special reception area features walls decorated with wooden peacock feather carvings. A glass dome highlights the centerpiece creations, symbolizing the heart of the design like flower stamens. A custom-woven carpet displays layered Lamduan petals in gradient shades, following the main concept.
Another area presents Fine Jewelry pieces, with SIRIVANNAVARI launching the new 'Atelier II' Fine Jewelry collection to celebrate the boutique opening. Inspired by basic garment sewing tools — measuring tape, buttons, knitting needles, sewing machines, and embroidery hoops — standout pieces include chokers and bracelets shaped like measuring tapes, Pin Holder bracelets, Button Chain necklaces, and detachable earrings for mix-and-match fun. Luxury metals such as 18K yellow gold, white gold, and pink gold are used, with some pieces set with diamonds for extra sparkle, making them ideal meaningful gifts.