Chadchart unveils a new approach using artistic-style signs to interpret policies, aiming to change election posters so they won't clutter or disturb the city. He confirms budget savings, has reported to the Election Commission, and is not worried about voters forgetting his candidate number.
On 3 Jun 2026 GMT+7 at Siam Square One, Chadchart Sittipunt, candidate for Governor of Bangkok, rode a campaign truck to Siam Square to launch a campaign sign called “Oh… Open” placed on an elevator door inside the Siam Square One mall. The sign features a cartoon of Chadchart with the message: “City of Opportunities, Team Chadchart Creates Hope, Bangkok Works,” along with a QR Code linking to Chadchart’s policies.
Chadchart jumped out of the elevator making the symbol of number 9 and opening his chest, matching the campaign sign. He revealed this launch as an art-based campaign sign inspired by the idea that election posters are boring and cluttered, so he wanted to transform them into artworks by artists that connect with policies, rather than just showing candidate faces and numbers. The team contacted several artists to rotate work. This time, the piece was by Saratta Jitsatianasub, also known as Kaen, an artist and graphic designer behind the page and account “Uninspired by current events,” who interpreted policies into images. He emphasized the low budget since the sign is rented for only 15 seconds in rotation, requiring viewers’ attention. He felt the sign effectively conveys multiple policies and beautifies the city. After one week, a new artist’s work will replace it.
Chadchart said the concept to place campaign signs near the elevator came from when he opened a bridge on Phran Nok Road. He doesn’t want Bangkok’s work to involve excessive ceremonies but to focus on the people, valuing their time and desire for dedicated service without prolonged processes. He stressed that this campaign signage has been fully reported to the Election Commission.
Chadchart is not concerned that this type of campaign sign will affect voters’ ability to remember his candidate number. He wants to change the mindset and avoid stagnation. Some say the same governor will bring the same results, but he insists that although the body is the same, his mind and ideas are new every moment. This is the essence of leadership. He wants to provide space for artists to be creative and integrate this into his campaign. For seniors’ number recall, he plans to increase community outreach and add more signs in neighborhoods.
Regarding responses to the campaign, Chadchart said the team is happy but awaits public feedback. He thanked the artists and noted that artists and politics don’t often mix well, but they want to make them work together.
This campaign sign represents a new style of election poster. The new signage also appears at electric train doors and on billboards around Siam Square and the Jaturat Triangle area.