"Pimrypie" live streams selling Thai durians, tearfully explaining the drama over disrupting price mechanisms. She admits encountering problems with some farms refusing to sell while others are understanding, resulting in losses of over 10 million baht.
After images of "Pimrypie" the famous online seller, joined by Mrs. Supachai Suthamphan, Deputy Prime Minister and Minister of Commerce, announced selling durians to Thai people at only 100 baht per fruit, totaling 1 million fruits, along with fertilizer sales at 7:00 p.m. on 28 Apr 2026, attracting much public interest. At the same time, there was criticism from durian farmers and growers concerned it might disrupt market price mechanisms.
Most recently, at 7:56 p.m., the fan pagePimrypie Sells Everythingwent live stating "Thai durians for Thai people, Thai durians for Thai people." After 25 minutes, Pimrypie announced that over 600,000 viewers had tuned into the live stream and apologized for starting late.
Pimrypie addressed the drama by thanking everyone interested in Thai durians. She said this year’s durian harvest increased by 30%, but consumer spending decreased. She wants people to appreciate the “golden fruit” of Thailand and thanked those who contributed their opinions. She views the current spotlight on the “durian oversupply” issue and believes that if everyone supports durians, the country can earn a lot more money.
She buys durians wholesale from Chanthaburi Province, purchasing entire farms and having them cut all sizes. The problem is size cannot be controlled, so she must buy all sizes. She admitted to losing more than 10 million baht.
For those wanting to eat durian, they can buy from Pimrypie or anyone else, whether street vendors or nearby sellers, but she asks that every baht and satang reach Thai farmers without them being price-pressured. This is the ultimate goal.
Pimrypie tearfully admitted that at times she could not buy durians because of rumors that she would cause durian prices to fall. Some farms kindly lowered prices, some raised prices out of spite, but she affirmed that today's durians all come from Thai farms.
Additionally, the live stream featured sales of jumbo Monthong durians weighing 6–8 kilograms priced at 480 baht, and Musang King durians weighing 3 to 3.5 kilograms priced at 999 baht.