Yamaha strengthens the new Thai League entrant by enhancing "Pattani FC" to proudly make history advancing from the regional league to Thai League 1.
Mr. Jiraphat Saiphet, General Manager of Marketing Communications and Promotion, and Mr. Wiphu Patcharawit, Southern Sales Group Manager of Thai Yamaha Motor Co., Ltd., together with Ms. Rattisikun Pienchaiyon,
Manager of Grand Auto Trading Co., Ltd., and Mr. Ibrahim Masa, Manager of Phinit Motor 2555 Co., Ltd., posed for photos with Mrs. Patima Sadeyamu, Governor of Pattani Province, at the official press conference launching Pattani FC and the 2026/27 season kits, announcing their readiness to compete in Thai League 1.
Yamaha continues its campaign “Every Path…Every Feeling” through its Sports Marketing strategy based on the five principles of KANDO: Initiation, Fun, Confidence, Attraction, and Bonding. They join in creating a historic milestone for Pattani FC as they move from the regional league to Thailand's top league, reflecting the strength, determination, and pride of Pattani people and football fans in the southern border provinces.
This achievement marks a significant step for football in the southern border provinces after Pattani FC's successful rise to Thailand's top league, bringing excitement to the 2026/27 season. Yamaha is ready to continue delivering enjoyment and unique experiences through football, fostering a lasting bond between the brand, the club, and the fans.
The official press conference launching Pattani FC and the 2026/27 season kits was recently held at Sak Sani Pedestrian Bridge (Three Cultures Clock Tower) along the Pattani River.
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