Coca-Cola organized a football clinic titled “Enhancing Youth Skills, Building Thailand's Football Future” as part of the FIFA WORLD CUP™ TROPHY TOUR BY COCA-COLA campaign, supporting 100 Thai youths to realize their dreams of becoming professional footballers.
Bangkok, 24 Jan 2026 GMT+7 – The Coca-Cola business group in Thailand, including Thai Namthip Corporation Public Company Limited, Hadthip Public Company Limited, and Coca-Cola (Thailand) Co., Ltd., in partnership with the Football Association of Thailand under Royal Patronage, held the football clinic “Enhancing Youth Skills, Building Thailand's Football Future” at Chulalongkorn University Stadium. This event was part of the FIFA WORLD CUP™ TROPHY TOUR BY COCA-COLA campaign, which brought the authentic FIFA World Cup Trophy to display in Bangkok. The clinic gave Thai youth footballers the chance to learn skills from world-class players, inspiring their dreams to become professional footballers.
The event gathered 100 talented football youths aged 13 to 19 to train with Gilberto Silva, 2002 FIFA World Cup™ champion and FIFA Legend, alongside Kawin Thamsatchanan, goalkeeper coach of the Thai national team. Participants included 20 outstanding youth players from the Hadthip Youth Cup in the South and 80 youths selected through the Football Association of Thailand under Royal Patronage from clubs such as Buriram United, Port FC, and Muangthong United, supported by Thai Namthip, as well as youth from Chulalongkorn University’s team.
Bringing world-class football experience to Thai youth.
Training focused on professional-level fundamentals, including advanced ball control skills, various strategies, and fostering a champion mindset essential for competing on the global football stage. Youth practiced skills across different stations as follows:
Han Twe Pyo, Senior Marketing Director of Coca-Cola Thailand and Laos, reaffirmed Coca-Cola’s commitment to supporting sports and youth development in Thailand: “Coca-Cola has long been dedicated to supporting football in Thailand, especially at the youth level. Bringing the authentic FIFA World Cup Trophy to Thailand and hosting this football clinic with world-class players aims to inspire, ignite dreams, and enhance skills to pave the way for Thai youth footballers to truly become professionals.”
National coach elevates youth football skills.
Kawin Thamsatchanan, legendary goalkeeper of the Thai national team and currently a youth development coach, co-led training alongside Gilberto Silva as a mentor for the participating youths. He said, “Coaching 100 talented Thai youth footballers with FIFA World Cup champion Gilberto Silva today is a rare opportunity for both the youths and all of us. Seeing them absorb world-class techniques and the mindset of a champion is invaluable. These youths have outstanding talent and strong determination. Hands-on training like this builds a solid foundation for Thailand’s football future. I am proud to collaborate with Coca-Cola and the Football Association of Thailand under Royal Patronage to create opportunities for our youths and elevate the next generation of Thai national footballers.”
Creating opportunities for Thai youth through collaboration.
Anthony Hudson, head coach of Thailand’s senior men’s national football team, stated, “The Football Association of Thailand under Royal Patronage thanks Coca-Cola for bringing this special opportunity to young footballers. Thai youth footballers have high potential and strong determination. With professional training and guidance, they will be better prepared to pursue their dreams. Today’s football clinic is a world-class experience that can truly change the career paths of young athletes. Having over 100 Thai youths train with FIFA World Cup champion Gilberto Silva and our national players provides a highly valuable learning environment and inspires them for many years ahead.”
More activities planned throughout the campaign.
This football clinic marks just the beginning of many activities Coca-Cola will host throughout the 2026 campaign to continuously bring joy and excitement to football fans. It underscores Coca-Cola’s commitment to celebrating the beauty of football and supporting the development of Thai footballers at all levels.
Follow campaign activities and updates on Coca-Cola Thailand’s Facebook Fanpage and learn more about the FIFA World Cup™ Trophy Tour by Coca-Cola at cokeurl.com/trophy-tour. For the Thai campaign, visit www.coca-cola.com/th/th/offerings/fifa-world-cup-2026.