WARRIX officially launched the Thailand national football team kit for the 2026-27 season under the concept "Thailand Loves Peace but Fears Not War," debuting it at the ASEAN Cup.
WARRIX Sport Public Company Limited (WARRIX) held an event to unveil the Thailand national football team kit for the 2026/27 season, which will debut at the 2026 ASEAN HYUNDAI CUP, on 8 July 2026 GMT+7.
The event was led by Wisal Wanasaksrisakul, Chief Executive Officer of WARRIX Sport Public Company Limited, together with representatives from the Football Association of Thailand, including Thawatchai Damrong-Ongtrakul, head coach of Thailand U23, assistant coach Chokthawee Promrut, and three players: Chaiwat Ngaengma, Chompol Homboonma, and Poramet Laongdee.
The Thailand national football team jersey concept is: "When every letter of Thainess is woven into the power that unites Thailand, WARRIX, the Thai sports brand, launches the new 2026–2027 national team kit under the theme 'Thailand Loves Peace but Fears Not War,' conveying the spirit of the Thai people through a design that connects history, pride, and unity on a single piece of fabric."
"Football may be a competition on the field, but for all Thais, the 'national team jersey' is a symbol that connects the hearts of people across the country, regardless of profession, belief, or lifestyle. When the cheer for the Thai national team rises, all Thais stand united under the same flag."
"Inspired by the key phrase 'Thailand Loves Peace but Fears Not War,' which reflects the Thai national identity—committed to peace but ready to stand firm when defending the nation's dignity—WARRIX developed this concept into a meaningful design language."
A key detail of this kit is the adaptation of text from the Thai national anthem into patterns on the fabric, symbolizing the weaving of the Thai people's hearts into the jersey. This conveys that every footballer on the field is not alone but wears the hopes, love, and encouragement of all Thais nationwide."
Every thread, pattern, and element of the kit is designed to reflect that "the true power of the Thailand national team lies not just in the 11 players on the field, but in the millions of Thais supporting them from every corner of the country."
This new kit is more than just sportswear; it represents unity, sacrifice, and pride in being Thai, connecting people from all sectors, professions, and generations under the name 'Thailand.'
The new kit will be officially used in football competitions. The meanings of each color are as follows:
Blue – "Thailand Loves Peace"
Represents the Thai people's love for peace, valuing harmony, but when it comes to defending the land, every Thai is ready to stand firm without fear.
Red – "But Fears Not War"
Does not signify seeking conflict but represents a heart ready to face every challenge to protect sovereignty, honor, and peace of Thailand.
Brown – "Suwannaphum"
The color of the land, history, and national roots, symbolizing the values of the Thai nation, stability, wisdom, and the heritage passed down from ancestors to future generations.
Green – "Forest Protector"
The color of forests, mountains, and Thai land, symbolizing warriors who guard the land with endurance, sacrifice, and steadfast protection of their homeland.
White – "Siam Faith"
Represents purity, sincerity, and the peace-loving nature of Thais. Though peace is the first choice, when it is time to defend the nation, faith in the land unites all Thais as one.