Adidas transforms the "Samurai Blue" into anime characters in the music video for the new kit launch song "KIRA" by Ado x Tatsuya Kitani.
Adidas Japan officially launched the theme song for the Japan national team's 2026 kit, titled "KIRA" (綺羅), a collaboration between two leading contemporary Japanese music artists.
This project unites "Ado," a highly influential female singer serving as the "Creative Partner" for the Japan national team kit, and "Tatsuya Kitani," a talented male artist known for the hit song "Ao no Sumika" (from the anime Jujutsu Kaisen), who composed the lyrics and melody. The song reflects the power of struggle and relentless determination.
The profound meaning behind the title "KIRA" refers to "beautiful attire." The song was created to unite the hearts of fans and players as one, to overcome all limits and strive for global victory.
Equally notable as the song is the new commercial film that transforms the Japanese national team players into stylish anime characters, crafting a modern image for Japanese football.
This launch marks an important step in perfectly blending pop culture with the spirit of sports, sending strong support to the "Samurai Blue" as they challenge the 2026 FIFA World Cup.