Package prices announced for watching the "2026 World Cup" bundled with Premier League and volleyball at 5,999 baht per year, viewable on 2 screens, averaging 250 baht per person per month when shared.
On 11 June 2026 GMT+7, Jasmine International Public Company Limited (JAS) partnered with Mono Next Public Company Limited (MONO) to officially announce their exclusive acquisition of the broadcasting rights for the 2026 FIFA World Cup in Thailand. This agreement delivers the highly anticipated global football event, encompassing every dream, honor, and historic moment, for Thai football fans nationwide. Securing the FIFA rights builds upon JAS's previous success managing global sports rights including the Premier League, Emirates FA Cup, Volleyball World, and UEFA EURO, reinforcing JAS's ambition to elevate its business into a regional Sports & Entertainment Platform.
Acquiring the 2026 World Cup rights not only brings this global sports festival to Thailand but also reflects a strategic partnership between JAS and FIFA extending through 2030. This ensures continuous delivery of FIFA's world-class competitions to Thai sports fans, including the FIFA World Cup 2026, FIFA Women's World Cup 2027, FIFA Intercontinental Cup, and the historic 2030 FIFA World Cup marking the 100th anniversary of the tournament.
Dr. Sorach Asawaprapha, Chief Executive Officer of Jasmine International Public Company Limited (JAS), stated, "Thai people will enjoy one of the most extensive free broadcasts of the World Cup in history, because this event should not be missed by anyone in Thailand. This is not just about acquiring sports rights; it is about bringing the world's biggest sporting event to Thai viewers to watch simultaneously with billions worldwide. Viewers will have access to all 104 matches on the Monomax platform and over 40 matches—including the opening and final rounds—on free TV via MONOMAX SPORTS. This underscores JAS's role in advancing its business into a regional Sports & Entertainment Platform. We are committed to providing high-quality sports content tailored to Thai audiences, while building a robust business ecosystem by linking global content with advanced technology to ensure football fans across the country can fully access this world-class sports festival."
Football fans in Thailand who do not want to miss a single moment of the 2026 World Cup can subscribe to the Monomax Sports Premium package priced at 5,999 baht. It allows viewing on 2 screens, averaging 500 baht per month, or 250 baht per person when shared between two.
There is also a 0% interest installment plan available for up to 10 months, granting access to all 104 matches along with highlights and replays throughout the tournament. Match viewing details can be followed via the Monomax platform and MONOMAX SPORTS channel.
The rights purchased from FIFA cost 70 million US dollars, approximately 2.3 billion baht. This includes the 2026 World Cup, 2030 World Cup, 2027 Women's World Cup, and other FIFA events up to 2030.