"Chang, Bangchak, Ditto, and GPP" have joined forces to organize the "Chang-GENZ Golf Tour," pushing forward a plan to fast-track Thai youth golfers into the ranks of world-class professionals.
On 3 Feb 2026 GMT+7, Mr. Tosapol Sriworakul, Strategic Planning Manager of The GENZ Company Limited, together with Mr. Phatrit Thanomsingh, Project Activity Manager of Thai Beverage Public Company Limited, representing Chang Natural Mineral Water; Ms. Kloyta Na Thalang, Senior Vice President of Sustainability and Corporate Communications at Bangchak Corporation Public Company Limited; and Mr. Prasong Sudamphan, Chief Marketing Officer of Ditto (Thailand) Public Company Limited, launched the new season of the "Chang-GENZ Golf Tour 2026," continuing into its fifth year. The main goal is to establish a sustainable competition ecosystem and create a fast-track pathway to help Thai youth succeed nationally and professionally on the international stage. The press conference was held at Ratchaphruek Club, Bangkok.
Mr. Tosapol Sriworakul, Strategic Planning Manager of The GENZ Company Limited, revealed that for 2026, GENZ aims to drive sustainability aligned with SDGs, focusing on two main strategies: human development and environmental care. Under the concept that "the golf course is a classroom," the tour instills sportsmanship and community values alongside Green Activities and aims to elevate the tournament to a full Carbon Neutral standard. Believing that success on the course must come with responsibility to the planet, GENZ operates a comprehensive ecosystem for youth golfers covering tournaments, mind training camps, international competition opportunities, and youth support to develop skills and attitudes comprehensively, with international standards through World Amateur Golf Ranking (WAGR) and Junior Golf Scoreboard (JGS) accreditation.
Mr. Phatrit Thanomsingh, Project Activity Manager of Thai Beverage Public Company Limited, representing Chang Natural Mineral Water, said that for over 19 years, Chang has been committed to developing Thai golf comprehensively to build sustainability and advance youth golfers to global competition. In its fifth year, the Chang-GENZ Golf Tour remains focused on strengthening a solid professional foundation to prepare young players for quality careers as professional golfers, as demonstrated by the successes of pro golfers Kanjen Charoenkul and Fever Nitithorn Thipphong, both products of continuous youth development efforts.
Ms. Kloyta Na Thalang, Senior Vice President of Sustainability and Corporate Communications at Bangchak Corporation Public Company Limited, stated that Bangchak operates its business alongside sustainable balance, continuously developing youth through various projects. Golf is a sport that balances life in the digital world with outdoor activities, enhancing concentration, thinking, decision-making, and emotional control—skills technology cannot replace. Bangchak has supported the competition for five consecutive years and this year increased its role in climate action by awarding 12 skill development scholarships to youth golfers and supporting all The GENZ competitions as Carbon Neutral Events. The Carbon Markets Club further offsets the carbon footprint from travel and daily life of pro golfer Pian Apichaya Yubon, making her Thailand’s first carbon-neutral athlete, fostering environmental awareness among new athletes.
Mr. Prasong Sudamphan, Chief Marketing Officer of Ditto (Thailand) Public Company Limited, one of the main sponsors, introduced data management concepts to cultivate a growth mindset among athletes. Meanwhile, Mr. Winai Rodjai from GPP International pledged to be the "wind beneath the wings," supporting international competition experience to elevate life skills and abilities to global standards.
For 2026, the "Chang-GENZ Golf Tour" also collaborates with innovation partners including Udompanich, About Grass, Adidas Golf, and Golfing Ground. It continues to incorporate the world-class mental training innovation "Flow Code" for the second consecutive year to strengthen youth golfers’ mental resilience, preparing them physically and mentally to advance to global stages such as the PGA and LPGA Tours.
The "Chang-GENZ Golf Tour 2026" season will feature a total of 5 events at 5 top golf courses across Thailand. Athletes with the best cumulative scores will earn the opportunity to join skill development programs and compete internationally in the United States and Japan.
Event 1: "Bangchak Open," 27-29 Mar 2026 GMT+7, Khao Yai Country Club, Nakhon Ratchasima Province.
Event 2: "Bangchak Masters," 18-19 Apr 2026 GMT+7, Kabinburi Sport Club, Prachinburi Province.
Event 3: "Ditto Championship," 16-17 May 2026 GMT+7, Treasure Hill Golf Club, Chonburi Province.
Event 4: "Chang Championship," 14-16 Aug 2026 GMT+7, Lakeview Resort and Golf Club, Phetchaburi Province.
Event 5: "Bangchak Champion Cup," 11-13 Sep 2026 GMT+7, Rancho Charnvee Resort and Country Club, Nakhon Ratchasima Province.